Avon has partnered with payments platform APEXX Global to provide a payment service. APEXX will provide a Payment Orchestration Layer, enabling Avon to select the most suitable payment method for clients across different countries.
The solution will initially be deployed in 16 countries around the world, starting with Egypt in October and quickly followed by Portugal, Greece and the Philippines.
APEXX processes transactions including credit and debit cards, PayPal, Apple Pay and Android Pay, in addition to market specific options such as Dragonpay. This allows Avon to provide a seamless and integrated payment service to consumers.
“Accelerating our digital strategy is more critical than ever as the new normal we find ourselves in means that our consumers are increasingly looking for new ways to shop and connect,” said Nick Burton, VP Digital Platforms & eCommerce for Avon International.